Last week the Design Leadership Network celebrated it’s 10th year and hosted our group in Los Angeles. I thought I would share a few of my favorite moments with the group and the rest of a great week.
Last week the Design Leadership Network celebrated it’s 10th year and hosted our group in Los Angeles. I thought I would share a few of my favorite moments with the group and the rest of a great week.
Sean McCormick is an up-and-coming photographer, who I met last year. He has been working with a tintype variant and combining it with modern photo techniques.
He recently photographed composer Keith Gordon and me and I asked him about his work and his process.
BG: Where did you study?
SM: I studied photography in a university fine art environment, rather than a technical photography program. I was a little technically deficient at first, but have now worked with one of the finest commercial photographers in NYC on teams producing campaigns most people have seen.
BG: How did you apply your art training to photography?
SM: From my fine art training, I’ve learned to love some historical photographic mediums and have been working to make them commercially viable blending them with modern technologies while developing my own client base.
BG: How would you describe your approach to portrait photography?
SM: I enjoy working with varied subject matter and especially love portraiture, here showing examples of you and Keith. When I make a portrait, the goal is to transcend the physical appearance of the person and have the viewer see it in a non-rational way. It’s difficult – photography is so representational – a viewer’s first reaction is usually ‘who is that?’ or ‘where was that taken?’. Using black and white and historical photographic media helps communicate more than just visual physical details.
BG: The architectural photographs are stunning, how does your process highlight these shots?
SM: I’ve recently done an architectural project featuring one of the college I attended, UMass at Dartmouth, which was designed by Paul Rudolph known usually for individual buildings done in the Brutalist style, he designed all of the buildings on the campus creating a surreal environment where, at night blanketed in snow, it seemed like you were on the moon at a space station. I thought the tintype would help communicate that feeling.
BG: What other types of clients have been hiring you?
SM: Some of my newer clients are embracing my blending old and new photo mediums and am enjoying partnering with them creatively. I have a leather goods designer for whom I have been photographing their product shots in color and we are planning richer content including images of their products being manufactured in New Jersey and portrait of the owner. Also I have a client who is resurrecting his family’s rye whiskey company. It was shuttered because of Prohibition. I’ve been documenting all the original bottles and related objects, The next step is a visit to the old distillery site in rural PA. And I have been doing quite a bit of interiors design shoots for designers like you.
BG: Do you have to alter people’s perception of the process?
SM: It is tricky working with the historical processes as viewers tend to associate that look with the late 1800’s, so I’m working hard to shake off that perception. Tintype is just another tool of expression, like a painter choosing to use one kind of brush or a certain treatment of paint. I enjoy working in modern color digital, black and white, historical process and blending them together. I think art school taught me to be flexible in that way.
BG: How do we see more your you work?
SM: My website is www.sean-mccormick.com
BG: Thanks for visiting today. I look forward to our next project together.
I have been shopping at Gracious Home as long as I can recall. Over the years they’ve expanded to include many of the items we need to complete a residential project, so it’s often like one-stop shopping for us.
The lighting fixtures I design for Visual Comfort are sold at Gracious Home, and mine is the first design firm asked to create a window for them. The assignment was a vitrine at their Manhattan Third Avenue store on 70th Street dedicated to the Bath.
It was challenge as the dimensions are 3 feet wide by 16 feet long, and I wanted to make the maximum impact from the street.
My concept was to angle the walls, creating separate areas for the sink/bath and the toilet, and showing off the elements to their best effect.
I wanted to do something big, graphic, and colorful to draw in the passers-by. I chose Union Square in our signature orange color from Phillip Jeffries wallcoverings, and combined it with a solid tangerine hemp for the center wall.
The floor is a purple linoleum from Aronson’s Floor Covering.
I’m very happy with the outcome and we hope that Gracious Home sells a lot of the featured products — especially mine, of course.
When Rob Morrison, the CEO of Gracious Home, asked me to be the first designer to create a window for the store, I didn’t hesitate to sign on. They have a wonderful selection in many categories, and I knew we could do something that would be memorable.
Working with the Gracious Home team was great. Rob was supportive of all my concepts and choices. The very knowledgeable Raymond Tulsie helped me cull through all the plumbing fixtures, Julia was very helpful coordinating the visual aspects, and Steve and his team were troopers. They said they would build anything I came up with, and they did a perfect job.
My team and I had no problem finding all the small accessories to give it the final touches. The selection of everything was vast. I am looking forward to Phase 2 of our partnership–designing the window of the Chelsea store.